diff --git a/README.md b/README.md
index 541ad095b4..5eb338e4ce 100644
--- a/README.md
+++ b/README.md
@@ -16,15 +16,22 @@
   <a href="https://www.npmjs.com/package/babel-core"><img alt="npm Downloads" src="https://img.shields.io/npm/dm/babel-core.svg?maxAge=43200"></a>
 </p>
 
+<h2 align="center">Supporting Babel</h2>
+
 <p align="center">
   <a href="#backers"><img alt="Backers on Open Collective" src="https://opencollective.com/babel/backers/badge.svg" /></a>
   <a href="#sponsors"><img alt="Sponsors on Open Collective" src="https://opencollective.com/babel/sponsors/badge.svg" /></a>
-    <a href="https://medium.com/friendship-dot-js/i-peeked-into-my-node-modules-directory-and-you-wont-believe-what-happened-next-b89f63d21558"><img alt="Business Strategy Status" src="https://img.shields.io/badge/business%20model-flavortown-green.svg"></a>
+  <a href="https://medium.com/friendship-dot-js/i-peeked-into-my-node-modules-directory-and-you-wont-believe-what-happened-next-b89f63d21558"><img alt="Business Strategy Status" src="https://img.shields.io/badge/business%20model-flavortown-green.svg"></a>
 </p>
 
-Babel is a community-driven tool that helps you write code in the latest version of JavaScript.
+Babel is community-driven and thus mostly maintained by a group of volunteers. It has a lot of [companies and projects](http://babeljs.io/users) using it but almost no sponsors/people funded to work on it. If you'd like to help maintain the future of the project, please consider:
 
-When your supported environments don't support certain features natively, Babel will help you compile those features down to a supported version.
+- [Giving funds by becoming a backer/sponsor on OpenCollective](https://opencollective.com/babel)
+- Giving developer time on the project. (Message us on [Twitter](https://twitter.com/babeljs) or [Slack](slack.babeljs.io))
+
+## Intro
+
+Babel is a tool that helps you write code in the latest version of JavaScript. When your supported environments don't support certain features natively, Babel will help you compile those features down to a supported version.
 
 **In**